NetSuite refines focus on SMBs facing growth challenges
Cloud technology and the increasing pace of globalization allow small and mid-size businesses to scale faster than ever, but also puts them in a bind. How do they take advantage of opportunities to grow when they have limited resources?
At its annual SuiteWorld event, in Las Vegas this week, NetSuite is offering some answers. The SaaS ERP company is, among other things, bringing on software partners with expertise in global tax regimes, offering a planning and budgeting service, adding analytics tools for its product family, enhancing its line of SuiteSuccess preconfigured, vertical-market cloud applications, and coming out with new APIs.
In the wake of its 2016, $9.3 billion acquisition by Oracle, NetSuite has refined its focus on targeting fast-growing, vertical-market SMBs, which it defines as companies with between $1 million and $200 million in revenue.